Short, honest write-ups on what’s working for UK tradesmen online — local SEO, lead capture, GBP tweaks, and the occasional look inside how we build.
Search "software marketing agency" and you will land on two genuinely different types of company - one builds and markets software products, the other builds and markets ordinary business websites - with almost identical-sounding names. Picking the wrong one wastes time and money before a single conversation happens. Here is exactly how to tell them apart.
A London web design agency will typically quote you 30 to 50% more than an equivalent agency in Manchester, Leeds, or Bristol for the identical brief - and in 2026, that premium is paying almost entirely for a lease and an account management layer, not better code. Here is exactly what a London postcode adds to your quote, when it is genuinely worth paying for, and when it is not.
